Dateline: Thursday, Dec. 29, 2016... as 2016 draws to a close and winter weather blanketing the Sierra Nevada Mountain range in California with a great deal of snow... we once again turn our attention to those trademarks that were made for the snow...
Earlier this month, at Mammoth Mountain we observed the following winter trademarks:
BURTON® snowboard |
PATAGONIA® jacket, at left; ARC'TERYX® jacket, at right |
*** Video Alert ! ***
Skis And Snowboards: The Video
https://youtu.be/Oj55-CzZiHg
MAMMOTH service mark for ski resort services |
Mammoth Mountain Donuts audit; fyi only... |
SANUK® footwear RV drive by... |
SUBARU® all wheel drive motor vehicle |
And last but not least, on the road home from Mammoth we spot a classic AIRSTREAM® trailer being towed by a late model SUV with snowboards on the roof rack...
For those of you interested in a general summary on the selection, clearance and registration of winter trademarks, we invite you to read the following previous post on our blog at:
http://trademarkesq.blogspot.com/2013/11/trademarks-on-snow.html
Thank you for your consideration.
Happy New Year!
William Maguire
www.TrademarkEsq.com
(All photos and videos above by & Copyright William Maguire 2016.)