"Five Guys"... The Trademark...
or more properly said, the service mark. Just before leaving for this year's Annual Meeting of the Intl. Trademark Assn. (INTA), we posted about the In-n-Out Burger trademark. Then we arrived in Wash. D.C. and spied a "Five Guys" burger location in Dupont Circle. Having heard the hype, we were duty bound to check it out. The Five Guys Cheeseburger does not disappoint. It is Exceptional! They don't make shakes, though... just sayin'...
In any event, for the trademark - service mark curious, here is the (abbreviated) USPTO "TESS" record for the FIVE GUYS service mark:
| Word Mark | FIVE GUYS | |||||||||||||||||||||||||
| Goods and Services | IC 042: Restaurant Services. FIRST USE: 19860226. FIRST USE IN COMMERCE: 19860226 | |||||||||||||||||||||||||
| Mark Drawing Code | (1) TYPED DRAWING | |||||||||||||||||||||||||
| Serial Number | 76316757 | |||||||||||||||||||||||||
| Filing Date | September 24, 2001 | |||||||||||||||||||||||||
| Current Basis | 1A | |||||||||||||||||||||||||
| Original Filing Basis | 1A | |||||||||||||||||||||||||
| Published for Opposition | March 12, 2002 | |||||||||||||||||||||||||
| Registration Number | 2576160 | |||||||||||||||||||||||||
| Registration Date | June 4, 2002 | |||||||||||||||||||||||||
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