Monday, May 14, 2012

"Five Guys"... The Trademark...

"Five Guys"... The Trademark...

or more properly said, the service mark.  Just before leaving for this year's Annual Meeting of the Intl. Trademark Assn. (INTA), we posted about the In-n-Out Burger trademark.  Then we arrived in Wash. D.C. and spied a "Five Guys" burger location in Dupont Circle. Having heard the hype, we were duty bound to check it out.  The Five Guys Cheeseburger does not disappoint. It is Exceptional!  They don't make shakes, though...  just sayin'...

In any event, for the trademark - service mark curious, here is the (abbreviated) USPTO "TESS" record for the FIVE GUYS service mark:

Goods and Services IC 042: Restaurant Services. FIRST USE: 19860226. FIRST USE IN COMMERCE: 19860226
Mark Drawing Code (1) TYPED DRAWING
Serial Number 76316757
Filing Date September 24, 2001
Current Basis 1A
Original Filing Basis 1A
Published for Opposition March 12, 2002
Registration Number 2576160
Registration Date June 4, 2002


Respectfully submitted,

William E. Maguire,

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